Seven Steps to Successful Public Relations for Your Startup

PR is just as vital to your startup as marketing. It is an effective, almost always free, way to get your name out to the public. Startup Nation has a great checklist for creating a strong PR campaign for your company that is worth checking out. Here are the bullet points:

1. Create an action plan
2. Research the media
3. Develop story ideas
4. Prepare a media kit
5. Write a press release
6. Contact the media
7. Get the word out